JOOPI hypoallergenic powder
Joopi – Hypoallergenic washing powder for children
Joopi is an exceptionally gentle, hypoallergenic laundry detergent created especially for newborns, infants, and children. Its safe, clean formula was developed to protect the delicate skin of little ones and minimize the risk of irritation.
The delicate composition, free from irritating substances, allows the powder to be used from the first days of life, ensuring that children's clothes are perfectly clean, soft and fresh.
✅ Hypoallergenic formula – safe even for very sensitive skin, ideal for newborns and infants.
✅ No unnecessary additives – no phosphates, enzymes, dyes or optical brighteners to reduce the risk of irritation.
✅ Easy to rinse off – gentle composition that leaves no residue on fabrics.
Choose the weight for yourself
The powder is available in a practical weight of 2.4 kg - in a handy box that perfectly combines efficiency, savings and convenience of use.
Joopi - Hypoallergenic washing powder for children
Gentleness you can trust from day one
Joopi is a specialized, hypoallergenic laundry detergent designed for the youngest – newborns, infants, and children. Its gentle, pure formula protects delicate baby skin and ensures maximum tolerance from day one. Thanks to carefully selected ingredients, this detergent is also ideal for children prone to allergies, atopy, or irritation.
Joopi effectively removes stains and dirt typical of baby clothes while remaining exceptionally gentle on fibers and skin. It contains no unnecessary additives that could aggravate sensitive skin – its formula is free of phosphates, enzymes, dyes, and optical brighteners. This makes it an excellent choice for parents who prioritize safety, cleanliness, and naturalness.

Dermatologically tested | Safe for sensitive and allergic skin | Rinses easily from fabrics | No additives | Effective at 30ºC
